What is a Change Coach? A Change Coach knows that all people are healthy, peaceful, and habit-free by nature. Our habits, anxieties, and insecurities are not who we are; actually, they provide feedback showing us when we’re caught up in our psychological experience. Realizing that we’ve been (mis)identified with our thoughts and feelings allows habits, anxiety and unwanted coping mechanisms to fall away. This is why we call our approach the no-willpower approach to change. What is Change Coaching? Most people view unwanted habits, anxiety, and overthinking as personally meaningful problems. To end habits and anxiety, we’re taught to do things like dive into our past, change our surroundings to reduce stress, or look out for triggers and events in our lives that seem to play a role. Change Coaches know that habits and anxiety are not disorders and they do not mean anything personally about us. They are healthy, normal functions of the mind that are simply misunderstood. Change Coaches help their clients understand why their mind works the way it does and who we are beyond our psychology. This is why the change that our clients experience is deep and sustainable. When we see through these misunderstandings a new, improved way of living follows.